Crown Royal Bottle,
Canada; circa 1960s; glass, whisky, plastic, paper, ink; B86.20.1.

Although the Crown Royal image has remained the same, the bottle and its labels have undergone a series of subtle changes since it was introduced in 1939. However, due to the brand's original registration, the name Waterloo continues to be featured on the bottle's front label even though the local Seagram distillery closed in 1992.